Tag Archives: Research
Marketing to Women, The World’s Largest Market, Means New Rules.

Marketing to Women, The World’s Largest Market, Means New Rules.

A recent Euromonitor survey highlighted that women account for 40% of the economically active population. the figure takes into account approximately 1.25 billion women worldwide are in the labour market. The survey also showed that Single households have been increasing in the last 12 years fuelled by 30-something females and additionally, women are having children later, [...]

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Aquitude CEO Talks to the Observer About Women in the Boardroom.

Aquitude CEO, Christina Ioannidis was quoted in today’s Observer on issues facing women in the boardroom of the city’s companies. Research  commissioned by the Observer reveals that UK boardrooms are still overwhelmingly male-dominated, despite the fact that more than nine out of 10 companies claim to have an equal opportunities policy in place. Christina Ioannidis, [...]

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