In a recent edition, ‘The Grocer’ Magazine asked: If they don’t want girly beers, what DO women want? They asked Aquitude CEO, Christina Ioannidis for her thoughts on the subject. Christina began her sales and marketing career…
Aquitude’s recent research into how brands are engaging women consumers in the Middle East has caught the attention of the marketing press in the region. Christina Ioannidis – Aquitude CEO has written several features based…
A recent Euromonitor survey highlighted that women account for 40% of the economically active population. the figure takes into account approximately 1.25 billion women worldwide are in the labour market. The survey also showed that Single…