Your ecommerce business is hungry. Starving for engaging content that has SEO value and ultimately drives sales, but… Not every digital startup or ecommerce business can afford a design or production agency with a team…
My favourite quote about innovation probably pre-dates the internet. “Innovation is the wrong person using the wrong product for the wrong purpose.” I can’t attribute it to anybody because I can’t find it on Google.…
Buyer Personas, or buyer ‘avatars’ have been a foundational part of marketing for decades. They provide a focus for your content marketing and social media teams – a reminder of ‘Who am I doing this…
Part of the Marketing to Women Survey Results Series. Over the last few months, Aquitude – via the Purl Influencer Panel has been conducting a survey into the attitudes of women in relation to brands…