As companies like Crypto.com and FTX sponsor major US sports stadiums and F1 teams, you might be under the impression that cryptocurrencies have gone mainstream. But is the technology ready for the masses? Based on…
CX, PX, EX… The X Always Stands for Experience Everyone has customers. Whether they are internal or external, whether they are called customers, patients, candidates, constituents or employees… each one of these people engages in…
Not every journey is a retail one. Sporting organisations like golf, tennis and sailing clubs often have to manage different types of patrons that have different privileges and access levels and traditionally, this has been…
What is ‘White Glove’ Customer Experience? It’s not a new idea, in fact the concept even made it’s way into Fallout New Vegas – a 10 year old video game (Deep Cut). As part of…
Ecommerce enjoyed huge growth in 2020 as retailers were compelled by enforced change to consumer shopping behaviour. Despite what the American based SaaS platforms say in their marketing, setting up an online shop is only…
Or… What iOS14 means for you. Should consumers have a right to know what information is collected about them and how it is used? Yes. Should publishers of dubious content that is designed to generate…