Communicate Magazine featured and article by Aquitude CEO, Christina Ioannidis. The piece brings together learnings from the book – Your Loss and recent research by Aquitude into attitudes of female consumers in the Middle East…
Aquitude’s recent research into how brands are engaging women consumers in the Middle East has caught the attention of the marketing press in the region. Christina Ioannidis – Aquitude CEO has written several features based…
The full report from our ‘Marketing to Women’ survey has been published. You can download it exclusively at the bottom of this post. In this survey, Aquitude’s Purl Influencer Panel, in association with the UK’s…
Aquitude CEO, Christina Ioannidis will join a seminar in the UAE to discuss marketing to women. As featured in the May edition of Gulf Marketing review, the event will be the 6th Marketing to Women…
A recent Euromonitor survey highlighted that women account for 40% of the economically active population. the figure takes into account approximately 1.25 billion women worldwide are in the labour market. The survey also showed that Single…