Who’s Running your Ecommerce?
There is a line that sends a shiver down my spine when I hear a business owner talk about their Ecommerce customer experience: “Our IT department are working on it” Different companies are set up…
There is a line that sends a shiver down my spine when I hear a business owner talk about their Ecommerce customer experience: “Our IT department are working on it” Different companies are set up…
Content is King! That’s what they say. But creating, managing and distributing relevant, personalised content is a challenge for a lot of businesses. Based on popular demand, Aquitude has created a new training course –…
The update of this article can be found here The buzz around Ecommerce in the GCC is building after a string of announcements including Amazon’s acquisition of Souq, a financing round for Fetchr and a…
One of the highlights of last week’s ‘Festival of Media MENA’ was a presentation from Jason Miller, Global Content Marketing Leader at LinkedIn. Even speed-typing it was hard to capture all of the nuggets that this…
Shopify Unite 2017 Announcements… There is no doubt that Shopify is innovating rapidly and the announcements came thick and fast on Day 1 of Unite. One announcement stood out though… Shopify Pay Allowing a single…
Some food for thought about how brands are getting a competitive advantage by considering women consumers in their innovation, product development and marketing. McDonald’s – Finding the Woman in the Mum. McDonalds has represented the…