Aquitude Fintech is a new consultancy practice area focussed on creating strategies and delivering solutions around technologies such as blockchain, IoT, AI and even… the metaverse. Our aim is to help companies understand the practical application of these technologies in order to identify opportunities and prepare for potential disruption. While fintech is one of the fastest growing Read more…
Does the metaverse need to be part of your digital (transformation) strategy? No. Probably not. What is the Metaverse? The word has suddenly become Googled around the world thanks to Facebook rebranding itself. Rather than focus on the harm that the company has caused through its social media apps, the company is looking to new worlds… Attributed Read more…
Commerce in the MENA region is changing. And the pace of change is accelerating.The commerce ecosystem and customer journey is increasingly complex – impacted by cultural norms, technology and shifting regulatory environments. Aquitude has been delivering thought leadership programs in the MENA region for over a decade. Our team is hands-on, passing on insights and learnings from Read more…
Shopify Markets acknowledges that there is a world of ecommerce outside of Canada and the USA. Shopify has always had one major flaw when compared against global ecommerce platforms. It wasn’t global. Like most ecommerce platforms – the focus was North America and a couple of smaller, English speaking markets like the United Kingdom and Australia. The Read more…
The events of early 2020 have changed the way companies and customers interact, perhaps permanently. For many companies, digital transformation and the prioritisation of online selling or ecommerce capabilities has been accelerated, but offline customer experiences (CX) have changed too. For many companies, the processes that were put in place during the times of COVID-19 lock-downs and Read more…
Think of Customer Experience (CX) as a river. A great river like the Nile or the Amazon. Where does it begin? Chances are that there are many tributaries. Over time, the course may change. Large bends become billabongs or oxbow lakes. Sometimes, the river may run dry and water never make it to the sea or the Read more…
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